Welcome to the world of CHUPPS - an Indian open footwear brand that celebrates the beauty and diversity of Indian culture through its unique designs and commitment to comfort and durability.
CHUPPS was born out of a genuine desire to make footwear that not only looks great but feels amazing accessible to a larger section of the Indian population. That's why we focus on creating high-quality shoes that are not only stylish but also functional and comfortable while being pocket-friendly.
We know that your feet are the foundation of your body, and that's why we take great care to ensure that our footwear not only looks great but supports your feet with cushioned soles and supportive arches that help reduce foot fatigue and keep you comfortable throughout the day.
But CHUPPS isn't just about creating great footwear - we're also committed to giving back to the community. We run a program called “Feel Good Friday” every week, where we significantly drop prices on select styles to because we believe that everyone deserves access to high-quality footwear. Through our program “Heel the World” we regularly partner with local organizations in India to donate shoes to those in need.
We're proud to be an Indian open footwear brand, and we believe that our unique designs and use of traditional Indian motifs, fabrics, and colors help celebrate the beauty and diversity of Indian culture. We want to give you the opportunity to express your "Indianess" in a fun and stylish way, whether you're an athlete, outdoor enthusiast, or just looking for comfortable shoes for everyday wear.
Conscious Steps towards a sustainable future
We recognize the impact that the fashion industry can have on the environment, and we're committed to reducing our carbon footprint. We aim to use eco-friendly materials whenever possible and work to minimize waste throughout our supply chain. We work with manufacturers that follow fair-trade practices and visit our manufacturing partners regularly to ensure that the unknown hands that craft our footwear have access to a clean and healthy work environment and that manufacturing standards are maintained.
We hope that you'll join us on our mission to create high-quality, durable, and comfortable footwear that celebrates Indian culture and makes a positive impact on the world. Thank you for choosing CHUPPS – we can't wait to see where our journey takes us together.
Meet Yashesh Mukhi, the dynamic co-founder of CHUPPS. Yash is a
proud vegan and a devoted parent of two adorable little boys,
who keep him on his toes both on and off the court.
Before co-founding CHUPPS, Yash spearheaded his family business, managing an operation comprising of 80 plus retail stores across various malls and airports. He's a skilled finance professional and has successfully closed many finance deals in his career. Yash's business acumen led to the successful divestment of his family-owned women's wear fashion brand Mineral to Future Group.
When he's not busy running his businesses, Yash is an ardent sports enthusiast, with a particular passion for tennis. He's an accomplished player himself, having won the _________ tournament in ______. It's no wonder that he's spearheaded CHUPPS' foray into being the official open footwear partner of various sports franchises.
Yash's love for sports and commitment to sustainability are what inspired him to co-found CHUPPS. He believes that everyone deserves access to high-quality footwear that not only looks great but also performs well on the court or field. That's why CHUPPS' footwear is not only comfortable and stylish but also eco-friendly and sustainable.
Meet Vinita, co-founder of CHUPPS, a mother of two, passionate
sustainability advocate, and a committed vegan who's always on
the lookout for ways to make the world a better place.
With a background in both the public and private sectors, Vinita is a skilled negotiator who's no stranger to negotiations on government policy and implementation. When she's not busy taking small steps to change the world, you can find her practicing yoga or lacing up her hiking boots and hitting the nature trails for a hike.
Vinita's love of the outdoors and her commitment to sustainability are what inspired her to co-found CHUPPS. She saw a need for high-quality, durable footwear that not only looks great but also helps protect the planet - and she knew she could make it happen.
That's why CHUPPS is not only committed to creating stylish, comfortable shoes that celebrate Indian culture but also to doing so in a way that's sustainable and eco-friendly. Vinita is proud to say that CHUPPS is a 100% vegan brand and works to minimize waste throughout the supply chain.
So whether you're an athlete or just looking for comfortable footwear for everyday wear, trust Vinita and the CHUPPS team to provide you with footwear that perform as well as they look - and that help protect the planet we all call home.
Head of Sales & Operations
Hussain Shaikh, head of our sales & operations is not only a
result-oriented leader but also a loving father of an adorable
daughter. He leads a team of highly skilled and committed
individuals, ensuring that the entire company runs like a
With a solid background in the retail industry and a strong set of core values, he's all about striving for excellence. When he's not busy being a boss, he's a fitness fanatic who loves hitting the gym after work and wearing our after-sport recovery sandals. That's right, he's a proud Chupps user and swears by our brand.
Why? Because he believes that no other brand pays as much attention to detail as we do. Our aesthetics, design, comfort, and overall user experience are simply the best in the market today!
Head of Finance and Accounts
Meet Gopal Mishra, the money man of our company! He's our head
of finance & accounts, and he knows everything there is to know
about accounting, finance, and taxation in the footwear
Gopal believes in the magic that happens when financial expertise meets industry experience - it's like samosa & chutney, a perfect match! With a Bachelor's degree in Accounting & Finance and having passed the CA inter, he's got all the knowledge and expertise you could ever need.
After more than 10 years in the accounting and taxation field, he's become a pro at handling the financial aspects of our business with the utmost precision and efficiency. He's been with CHUPPS for over 6 years and is our oldest team member, which means he knows us inside and out. He's got a deep understanding of the industry's nuances and can provide tailored financial solutions that drive growth and profitability.
But that's not all - Gopal is also known for his commitment to integrity and building long-lasting client relationships. He understands that trust and transparency are crucial in financial matters, and he always strives to uphold these values in every interaction.
He's the yin to our yang, and the money man we all need by our side.
From Indian Motifs to Eco-Friendly Fabrics- Redefining sustainable style
While CHUPPS may have only a few press mentions to its name, the brand's commitment to sustainability and style speaks for itself. With its use of eco-friendly materials, unique Indian motifs, and dedication to giving back to the community, CHUPPS is making a name for itself as a footwear brand that's both stylish and sustainable. These press mentions are a solid start towards building a brand that's making a positive impact on the world, one step at a time.
Award for best sustainability Initiative by IReC Asia in May 2023
IReC Awards recognises the achievements of India's most successful retailer brands across multiple categories in terms of business performance, customer experience, innovation, marketing and leadership across consumption verticals and organisational functions. CHUPPS was the proud recipient of the award for the best sustainability initiative in May 2023.
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